Our Vision for Balboa Village
Our vision for the Balboa Village is to be a laidback hub of local art and music and a cluster of great restaurants in the Richmond District. We are less known than the other corridors that have been in the Richmond District with established identities: Clement Street for having predominantly Chinese shops, and Geary for the Russian influence with night clubs and bars. When you ask people who haven't spent much time in our area, the first thing they think of is the Balboa Theatre. We want to capitalize this strong identity marker and build branding around it.
Livability and a walkable neighborhood is another pillar idea when we define the Balboa Village. Within a few blocks of safe, quaint streets, you can get your groceries, get artisan coffee and pastries, browse interesting arts, and have a dinner date with a movie. With the popularity of restaurants such as Cassava and Marla Bakery in addition to the known favorite of Shanghai Dumpling King and such, more people from all over the City are coming to spend more time here to enjoy more activities. We want to leverage this traffic to benefit the whole corridor with the planned neighborhood activation plans.
To operate an inclusive business community open to all merchants on Balboa Street from 30th Ave to 45th Ave currently, and grow to invite adjacent area interested merchants.
To serve the business and the residential community through maintenance and security effort work with other local agencies and promote awareness of clean streets with the merchants.
To serve the merchants with marketing efforts that leverage our power in numbers, establishing the awareness of the area with residents within a 1 mile radius, our immediate customer base, and the whole Richmond District until "Everyone in the Richmond District Knows Every Single Shop in the Balboa Village."